Empowering Retailers in Morocco: A Seamless Mobile Experience for Fast-Moving Consumer Goods

Awal is a tech enabled B2B distributor that aims to revolutionize the distribution of fast-moving consumer goods in French-speaking Africa. Awal aims to provide FMCG manufacturers with a reliable distribution partner. By leveraging technology, Awal reduces distribution costs by up to 50%, making it easier and more affordable for manufacturers to reach their target customers. Our goal was to highlight their innovative approach while providing a friendly experience that makes it easy to explore their services.